Applied launch, whoop!

location 15 Metrotech | 6:30 PM-8:30 PM Wednesday 06 April 2016 (EST)

Make recruitment smart, fair and easy.

Mental shortcuts often help us to make quick decisions in a busy world, but in the context of recruitment, they can perpetuate race, gender, and socioeconomic inequality.

Unfortunately, very few organisations are dealing with this systemic problem. Some are trying to solve this with expensive unconscious bias training, but we're not convinced that works.

So,​ we surveyed the evidence, collated the proven best practice and decided that to actually solve the problem, the best insights on recruitment should be baked into a simple, accessible digital platform. Helping any organisation to improve how they hire.

We've built it, and it's called Applied, the Behavioural Insights Team’s first digital platform.

Applied is a web platform designed using behavioural science to help ​​organisations find the best candidates based on their talents.

The Applied team are in New York and we'd love you to join us for an evening of drinks, nibbles and some really exciting results from our latest experiments using Applied.


  • Applied

    Using science to make recruitment smart, easy, and fair.

  • Kate

    Founder of Applied, Principal Advisor at Behavioural Insights Team

  • Elizabeth Linos

    Head of Research and Evaluation, Behavioral Insights Team - North America, public sector reform enthusiast, people management researcher, behavioral economist


  • Nesta, UK

    We're an independent charity with a mission to help people and organisations bring great ideas to life.

  • Behavioural Insights

    We use insights from behavioural science to encourage people to make better choices for themselves. Social purpose company, known as world's first nudge unit.


  • Theo Fellgett

    Programme Manager at Nesta and New Ventures at The Behavioural Insights Team, Cyclist and Londoner


15 Metrotech

Urban Future Lab, 15 MetroTech Center, 19th Floor, Brooklyn NY 11201

map Open in Google maps | Apple maps | Citymapper

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