Defining your Ideal Customer Profile

location 91 Wimpole St | 5:30 PM-7:30 PM Tuesday 26 September 2017 (GMT)

The Ideal Customer Profile (ICP) is like holding your Value Proposition up to a mirror; it reflects the characteristics of customers who place the greatest value on what you do best. The customers most likely to buy from you. During this workshop you will:

  • Learn the benefits of creating an ICP

  • Learn a suggested process to follow

  • Discover hints, tips and practical examples based on previous client engagements

  • Create your own ICP template to take away and implement


91 Wimpole St

91 Wimpole St, Marylebone, London W1G 0EF, UK

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