Phil Terry - How to include customers in your startup lifecycle

location 734 W Adams Blvd | February 19th, 5:30PM - 8:30PM

Customers Included in your Startup Lifecycle

Come hear Phil talk about how and where to include customers in your startup lifecycle. Phil has worked with over 400 companies including Facebook, Apple and Google and has helped launch 100's of successful products. Learn about how Phil's "Listening Labs" can be used to help you build the right product.

Phil Terry is the Founder and CEO of Collaborative Gain, a community of senior digital leaders—peers at a range of industries—who help each other lead innovation and customer-centric change. He started The Councils (the peer network) in 2002 with Marissa Mayer (CEO of Yahoo) and others.

Phil is also the co-author of "Customers Included", the book that defines his lessons learned from 20 years as a pioneer in online customer experience including 15 years running and growing the Creative Good team and overseeing hundreds of groundbreaking projects for companies like Apple and Facebook.

Phil sits on the boards of the Harvard Business School Center for Entrepreneurship and the University of Southern California Institute of Innovation/Startup Garage as well as venture-capital backed startups like StellaService. He started and runs several not-for-profits in the arts and is a longtime resident of Brooklyn, New York.


  • Ashish Soni

    Founding Director of USC Viterbi Startup Garage Educator, Innovator, Entrepreneur.

  • Phil Terry

    Founder/CEO Collaborative Gain * Co-author, Customers Included * Founder, Slow Art Day (@slowartday)


  • USC VSi2

    The Viterbi Student Institute for Innovation


734 W Adams Blvd

734 W Adams Blvd, Los Angeles, CA 90007, USA

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