Sensory Perspective

location VisualDNA | Thursday 11th September, 6pm - 9.30pm

VisualDNA welcomes Getty Images to our Shoreditch library for Sensory Perspective, an evening of presentations shining a light on truly immersive communication, and drone cams on the front line

Before treating us to a fascinating look at the potential of drone technology - and planting the viewer firmly in the front row - Getty will talk us through the general trend towards sensory experiences via emotive photography.

The evening's last talk comes courtesy of VisualDNA's Ed Weatherall who'll introduce us to the 'Big 5' traits of personality, the data landscape and blending humanity into the digital experience.

Take 1: Getty Images' Jacqueline Bourke: Super Sensory - Connecting visually with your audience – exploring the trend of emotive imagery where photography shoots past merely immersive, and into an evocative, provocative sensory experience for your audience.

Take 2: Getty Images' Richard Newstead: Back to Earth – the photographer and newly qualified drone pilot shares the evolution and extraordinary potential of the Unmanned Ariel Vehicle in photography, including a showcase of the unprecedented, unsettling and breathtaking POV photographic moments which catapult the viewer to the front line.

Take 3: VisualDNA's Ed Weatherall: Why do we have free range chickens and Premier Inn hotels? VisualDNA's Client Director offers an intriguing introduction to the 'Big 5' personality traits (Openness, Conscientiousness, Extraversion, Agreeableness and Neuroticism), how they manifest in the decisions people make and what this means for marketing.

So join us at 6pm on Thursday 11th September for three unique talks set to inform, inspire and envelope us in an ever-evolving digital world. Then hang around for a night of networking, food and refreshments.


6 - 6.30pm - Drinks & nibbles

6.30 - 7.00 - Take 1: Super Sensory

7 - 7.30 - Take 2: Back to Earth

7.30 - 8 - Take 3: Chickens and Hotels

8 - 9.30 - Drinks, networking





67-71 Shoreditch High St, London, United Kingdom

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